The Échame La Culpa : Luis Fonsi x Demi Lovato “making of” mini doc launched the debut of VivaLatino! one of the most followed music & video playlists on Spotify. An additional 80,000+ Premium Monthly Subscribers joined Spotify directly after the video dropped and VivaLatino! has now exceeded 9 million Premium Monthly Subscribers. The “making of” mini doc profiles the 1.8 Billion+ viewed Échame La Culpa music video starring Demi Lovato and Latin Grammy winner Luis Fonsi, two of the most celebrated Latin artists.
Also shown here is the mini-doc we produced for Spotify’s #1 playlist Rap Caviar profiling LES NYC’s GANGCORP skate fam, an insanely talented crew that shatter perceptions of what skaters ‘should’ look like/act like.
Credit: Swervin with Gangcorp